How does Amazon help in exporting goods from India?

Updated: 04-Sep-2023
How does Amazon help in exporting goods from India?

The world's largest e-commerce company, Amazon, has completely transformed the way businesses run in India, especially when it comes to exporting goods. India, with its diverse range of products and booming e-commerce market, offers immense opportunities for businesses looking to expand internationally. Amazon, through its various programs and services, has become a key facilitator for Indian sellers to tap into the global market. In this blog, we will explore how Amazon helps export goods from India through Indian export data.

How did Amazon enter the Indian market?

In June 2013, Amazon India opened for business. Due to Indian law restricting foreign e-commerce corporations from maintaining their own inventory and performing direct consumer sales, Amazon introduced its marketplace model, allowing independent sellers to exchange goods. Since its debut in India, Amazon's online product selection is constantly growing, with new products being added all the time. Other than the legal complexity in the Indian e-commerce sector, Amazon had to contend with aggressive, well-funded domestic rivals like Flipkart and Snapdeal that had a better grasp of the regional market and interest areas of native customers.

How has Amazon affected the Indian economy?

Amazon has contributed to the creation of approximately 300,000 direct and indirect jobs across industries during difficult times when protecting livelihoods and generating new employment were the primary concerns.
Several factors affect the Indian economy:

  • Creating jobs: Amazon has produced over 1.1 million direct and indirect jobs in India. These jobs are spread across a variety of sectors, including retail, logistics, technology, and content creation.
  • Driving exports: Amazon has helped to drive exports from India by providing a platform for sellers to reach customers all over the world. Based on Export data India, Amazon contributed $5 billion in exports from India in 2022.
  • Digitizing MSMEs: Amazon has helped digitize millions of small and medium-sized businesses (MSMEs) in India. This has helped these businesses reach new customers, improve efficiency, and grow.
  • Promoting e-commerce: Amazon has helped to promote e-commerce in India. This has made it easier for consumers to shop online and helped to boost the growth of the Indian retail sector.
  • Increasing competition: Amazon's entry into the Indian market has increased competition among e-commerce players. This has led to lower prices for consumers and better services.

Growing Exports from India to the World

As we know, one of the economies in the world with the quickest growth is India. For the following five years, the Indian government estimates an average economic growth rate of 7.2%1, as per India Trade Data. This rise can be largely attributed to India's export trade as well as the growth of small and medium-sized e-commerce companies.
The growth of India's exports is being supported by several factors, including:

  • A strong domestic economy
  • Rising demand from global markets
  • Government initiatives such as the PLI scheme
  • Improving infrastructure

The government of India has set a target of achieving $1 trillion in exports by 2030, as per Export Data India. To achieve this target, the government is focusing on:

  • Promoting exports of high-value goods and services
  • Accelerating the growth of export-oriented sectors
  • Improving the ease of doing business in India
  • Strengthening the country's trade and investment linkages with other countries

The growing exports from India are a positive sign for the country's economy. They are helping to create jobs, boost economic growth, and reduce poverty. The growth of India's exports is a major opportunity for the country. It can help to create jobs, boost economic growth, and reduce poverty. 

How does Amazon help in exporting goods from India?

India is a major exporter of goods, and Amazon is a leading platform for Indian sellers to export their products to international markets. Amazon offers a variety of services that can help sellers simplify export documentation, gain access to international marketplaces, manage shipping and logistics, promote their products, and provide customer support. There are various steps to export goods from India:

  1. Choose the Export Destination - Understanding global markets and the products in demand is the first step. You can decide which market is best for your export business. To learn about the prospects of each market insight, such as Indian export data, join the EximPedia data-driven dashboard and obtain useful market information to grow your business.
  2. Obtain the Necessary Documentation - There are several documents required for the export of goods from India. 
    - Obtain PAN (from the Income Tax Department) and an IEC (from the DGFT) to export from India. 
    - Applications for IEC can be filled out online directly on the DGFT website.
    Other Mandatory Documents Include:
    - Importer-Exporter Code (IEC Code)
    - Authorized Dealer (AD) Code
    - Letter of Undertaking (LUT)
    - Importer on Record (IOR)
  3. Find Customers - Starting an offline export business might require you to participate in trade fairs and buyer-seller meetings, which would cost both time and money. However, starting an export business with Amazon is easy and simple. You may require an accurate and updated list of exporters in India; for this, you need professional advice. EximPedia is one of the best platforms to analyze the exporter's data in India and it also helps traders to find buyers and suppliers on their extensive platform.
  4. Deliver goods and collect payment - Delivering goods on time not only increases consumer trust but also encourages return business. As a global Amazon seller, you have two options for shipping your goods: you may handle packaging and shipping yourself (merchant fulfillment, or MFN), or you can let Amazon handle it through Fulfilment by Amazon (FBA).

So, these are the essential steps to exporting goods from India with the help of Amazon. To know the updated Indian Export Data or Global Trade Data, connect with EximPedia Professionals now!

How to find Indian export data?

The best way to find Indian export data will depend on your specific needs. If you are looking for the best import-export data website, is one of the best market research platforms. It provides you with 100+ countries' reliable global trade data and exporters' data in India that may be useful in gaining awareness among target markets and possible customers through consultants and advisers. EximPedia is the most trustworthy source of exporters' data in India.  


In conclusion, Amazon has played a significant role in the Indian economy, both in terms of creating jobs and driving exports. The company has also helped digitize MSMEs and promote e-commerce in India. Amazon's entry into the Indian market has also increased competition among e-commerce players, which has led to lower prices for consumers and better services.
If you are an Indian seller looking to export your goods to international markets, Amazon is a great platform to do so. The company offers a variety of services that can help you simplify export documentation and gain access to international marketplaces. For updated global market insights, it is advisable to visit and gain accurate Indian export data and a list of exporters in India.
I hope this blog has been informative. If you have any queries, please feel free to contact us and Book a free live demo today!


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